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Nilesh Chawla

Head of Digital Marketing

Performance Marketing

Fractional CMO

SEO Expert

Growth Strategist

Nilesh Chawla

Head of Digital Marketing

Performance Marketing

Fractional CMO

SEO Expert

Growth Strategist

GMB Growth – Your Tutor

From Invisible to Unmissable, Ranked ‘Your Tutor Home Tuition’ from 58 → 1 on Google Maps in just 2 months through full GMB optimization, reviews strategy, and local SEO authority

Your Tutor Home Tuition – Google Business Profile SEO & Local Visibility Growth

Overview
For Your Tutor Home Tuition, I completely restructured the Google Business Profile to transform its local visibility — moving it from Rank 58 → Rank 1 in just 2 months on the highly competitive keyword “Home Tuition in Kota.”

The optimization focused on category precision, profile completeness, engagement consistency, and local SEO authority, resulting in top-tier visibility and a steady inflow of qualified local inquiries.

Objective
To improve local ranking visibility, drive more student inquiries, and establish Your Tutor Home Tuition as the #1 trusted brand for home tuition in Kota through Google Business Profile optimization and engagement-driven strategies.

Strategy & Execution

  • Profile Optimization: Completed every detail (categories, services, business attributes, hours, location accuracy).

  • Visual Trust Signals: Added high-quality classroom, tutor, and learning environment photos to boost engagement.

  • Google Posts: Created consistent, keyword-rich updates highlighting subjects, results, and tutor achievements.

  • Reputation Management: Collected, responded to, and optimized student and parent reviews with keyword relevance.

  • Q&A Utilization: Added pre-answered FAQs for commonly searched topics to increase CTR and engagement.

  • Local SEO:

    • Strengthened map signals through citation building and consistent NAP data.

    • Improved authority through local backlinks and social media cross-promotion.

  • Insights & Tracking: Leveraged Google Insights to monitor user actions, search queries, and engagement spikes.

External Promotion:
Created local citations across verified directories.
Encouraged social media sharing of reviews and posts for algorithmic uplift.
Built local backlinks from education-related communities and blogs.

Results
Rank improved from 58 → 1 in just 2 months.
🚀 Business visibility increased by 5× within the local map pack.
3× rise in calls and inquiries from Google search and maps.
Enhanced trust through authentic reviews and updated visuals.

Creative Highlight

“From invisible to unmissable — turned a tuition brand buried at Rank 58 into the #1 local result through focused optimization and consistent engagement.”

Working

  1. Complete Profile Information
  2. Category Selection
  3. High-Quality Photos
  4. Google Posts
  5. Collecting and Managing Reviews
  6. Utilizing Q&A Feature
  7. Local SEO Optimization
  8. Leveraging Insights

External Promotion:

  1. Local Citations
  2. Social Media Engagement
  3. Building Local Links
  4. Customer Engagement