Growth starts when you stop guessing and start understanding what drives people. The best brands don’t shout louder — they think deeper, turning strategy and algorithms into quiet, consistent speed. I don’t fight algorithms; I make them work for the brand.
Glad you’re here
Nilesh Chawla
Head of Digital Marketing
Performance Marketing
Fractional CMO
SEO Expert
Growth Strategist
Nilesh Chawla
Head of Digital Marketing
Performance Marketing
Fractional CMO
SEO Expert
Growth Strategist
About Me
Hello! I’m Nilesh Chawla. Over the past 8.5 years, I’ve managed $25M+ in total ad spend with $300K+ monthly budgets, scaling campaigns across Meta, Google, and YouTube Ads. My work spans 13+ countries, with a primary focus on the USA, helping brands in B2B, D2C, EdTech, FinTech, and startup ecosystems turn paid marketing into predictable growth.
I work directly with founders who want less noise and more growth clarity — the kind that turns marketing from a guessing game into a measurable engine.
I’m Nilesh — your calm, hands-on growth lead. I help founders turn noisy marketing into a clear system that compounds outcomes and moves the metric that matters — revenue, ROAS, retention, or awareness. I blend creative instincts with clean analytics so decisions are obvious and experiments compound. Across SaaS, apps, D2C, and fintech, I’ve built full-funnel engines, fixed tracking, and shipped ads that actually sell.
My style is simple: clarity → speed → scale. We’ll define the bet, build the loop (creative, landing, tracking), read truth from data, then double down. If you want fewer meetings, faster tests, and campaigns that pay for themselves — we should talk. Bring me your goal; I’ll bring the system.
If you want fewer meetings, faster tests, and campaigns that pay for themselves, we should talk. Bring me your goal; I’ll bring the system.
- Education: Masters in Engineering I.T. - Gold Medalist
- Residence: India
- Address: 226/B Sardarnagar, Ahmedabad, GJ, India
- Email hi@nileshchawla.com
How I Help
Performance Marketing (ROAS-first)
I run smart ad campaigns that bring real results — using Google, Meta, YouTube, LinkedIn, and more.
What you get: a clear campaign plan, tested creatives, focused audience setup, and a weekly scale strategy.
Result: lower costs, higher returns, and faster growth.
Brand Positioning
Make your story clear, consistent, and memorable—so ads convert and teams align.
Deliverables: positioning & messaging, visual direction, tone playbook, brand system check.
Outcomes: tighter narrative, higher trust, easier creative that actually sells.
Analytics, Tracking & Dashboards
Clean data, honest attribution, decisions you can defend.
Deliverables: GA4/GTM setup, event schema, pixel governance, dashboards that surface signal.
Outcomes: credible numbers, fewer meetings, quicker calls on what to scale or kill.
Fractional CMO & GTM Advisory
I help you set clear goals, build a smart growth plan, and guide your team to move faster and stay focused.
What you get: a quarterly growth roadmap, list of priority experiments, clear weekly rhythm, and help finding or guiding the right people.
Result: more clarity, faster progress, and steady, scalable growth.
Algorithmic Growth & Traffic Cash Cows
I don’t chase trends — I decode algorithms.
From Google Search to YouTube to Google My Business, I understand how platforms think and what they reward. That insight lets me build traffic systems that keep growing on their own — long after ads stop.
I’ve ranked websites, YouTube videos, and Google listings on top without link building or hacks — just smart structure, timing, and relevance that align perfectly with each platform’s algorithm. built on understanding, not guesswork.
App Growth (UA + Lifecycle)
From installs to retention: UAC, creatives, SKAN/Adjust/Firebase, onboarding, push/email journeys.
Deliverables: UA roadmap, store/ASO improvements, onboarding flows, lifecycle experiments.
Outcomes: more qualified users, higher Day-7/Day-30 retention, better LTV.
Achivements
100K$ monthly
Ads run accross various platforms
Ads run accross various platforms
2,635%
Growth in Revenue achieved in a Project
Growth in Revenue achieved in a Project
100+
Videos Optimized and Ranked Organically
Videos Optimized and Ranked Organically
13+
Countries Served
Countries Served
Quote
Nilesh Chawla
Quote
Great brands don’t guess what people want — they understand what moves them.. When you see through your customers’ eyes, you create what truly matters.
Nilesh Chawla
Brands That Scaled With Me
Resume
Experience
Jul 2025 - Present
Head of Digital Marketing
SellMyRig LLC (AI-Powered Fintech Platform | USA)
Jan 2019 - Jul 2025
Performance Marketing Specialist
Rapid Solutions
2016 - 2017
Web Development
Roars Incorporation Bengaluru
Education
2017 - 2019
Masters In Engineering - I.T.
L.D.C.E College Gujarat Technological Univeristy
2012-2016
Bachelors of Engineering I.T.
U.C.E.T. College Gujarat Technological Univeristy
2012
HIgher Secondary School
A.S.A - GSHSEB - Ahmedabad
Skills
Skills
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Digital Marketing Automation & CRM
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Campaign Planning Strategy & Go-To-Market Strategy
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Performance Marketing (ROI & Conversion Optimization)
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Branding & Prand Positioning
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Market & Audience Research
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Traffic Cash Cows Building
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SEO / SEM Fundamentals
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Copywriting (Web, Ads, Emails, Landing Pages)
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Storytelling & Messaging Frameworks
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Analytics & Reporting
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Web Design
Forever curious. Always learning. Always Shipping.
Expertise
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Performance Marketing
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Meta Ads (Facebook & Instagram)
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Google Ads
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Youtube Ads
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Branding
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Digital Marketing
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Traffic Cash Cows Building
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A/B Testing & Experimentation
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Conversion Rate Optimization (CRO)
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Analytics & Tracking (GA4, GTM, UTMs, dashboards)
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Email & Lifecycle Automation (CRM)
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Top AI Tools & Platforms
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Google Business Profile
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Web Design
Core Marketing
Google Ads
Meta Ads
Google Analytics
Meta Pixel
Linkedin Ads
Google Tag Manager
Email Marketing Tools
CRM Tools
Tool Stack
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Google Trends100%
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Google Business Profile95%
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Google Search Console95%
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Amazon PPC & Optimization85%
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ChatGPT95%
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Gemini, NanoBanana90%
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Social Media Optimization90%
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Youtube Optimization95%
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SemRush90%
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Ahrefs90%
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Answer The Public90%
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Jasper85%
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Canva75%
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Woocommerce95%
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Wordpress80%
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Clickup80%
General Skills
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Leadership100%
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Critical Thinking100%
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Mentorship100%
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Empathy100%
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English95%
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Hindi95%
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Gujarati80%
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Leadership
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Creative problem-solving skills
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Excellent teamwork and Team Mentoring
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Good communication skills
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Attention to detail
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Critical thinking and analytical skills
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Strategic Storytelling
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Data-Driven Decision Making
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Analytical Thinking
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Goal Orientation
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Accountability
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Continuous Learning
Here’s what my clients say
Testimonials
Explore Portfolio By Category
Shopify Fashion Brand – Meta Ads Strategy & Conversion Optimization
Meta Ads and Social Media
Inspired Motivation Testimonial Video
Youtube Optimization
Sam Mathon Testimonial Video
Youtube Optimization
Let’s Build the Next Growth Story Together
You’ve seen what performance marketing can do — now let’s make it work for you.
Whether you’re building a new brand, optimizing an existing funnel, or preparing to go global, I’ll help you plan, execute, and scale with clarity.
Tell me a bit about your business, your goals, and your timeline — I’ll share a clear, actionable plan (no fluff, just performance).
📞 Let’s make your marketing measurable.
- Address: 226/B Sardarnagar, Ahmedabad, GJ, India
- Email: hi@nileshchawla.com
- Phone: +91 9409204748
Contact Form